Web Design

What Are Landing Pages And How Are They Used?

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Landing Pages

Landing pages are becoming more and more common as the internet expands. They are used for a variety of purposes, but are usually associated with some form of marketing or sales. Most landing pages are quite simple, have little content, and focus on making the viewer take a particular action of believe a particular thing. Landing pages play a huge part in modern web design. If you don’t understand them and what they are used for, then you are losing some serious potential for your website to expand.

What defines a landing page?

Generally, the aim of a landing page is to present a particular point or to sell a particular product. It is therefore important to make sure that you don’t use irrelevant content that is going to distract the viewer. A good landing page has a number of defining features, including: